In any interaction, if someone takes what you are saying the wrong way, is suspicious about your intentions or misunderstands what you are saying then you won’t succeed in influencing them.

Most misunderstanding comes from a mismatch of expectations – when expectations about the scope or the context of a conversation are unclear, the meaning that get’s attributed will often be different.

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‘Framing’ your conversations creates an agreeable start point and can help when you want to…

• Deliver some tricky message when you are concerned about how someone will react
• Avoid misunderstanding when you allocating work to someone in your team
• Influence your peers when they don’t have to listen when collaborating
• Engaging a group in a message easily whatever the subject matter
• Positioning a potentially contentious message to a client, customer or guest